Google 
161 reviews
4.8/5 average rating
Travis Foster
Lizzie Peace
"I have been shopping here for the past 2 decades. The staff is incredibly knowledgeable about their inventory. I don't think I have ever had to go "combing" through the racks for my size. They always pull what is right for me and my body type. I fell as though I have my own personal shopper. Melissa is hands down the best! She knows my active lifestyle and A..." Read more
2 years ago
Google review
Rachel Napoli
"It was a good experience. I took my daughter there to get a bathing suit. We had my two year old grandson with us. If it wasn't for the lady helping us we would have had to leave. I cannot remember her name but she has blonde hair and is super awesome. The bathing suits are really nice. They are a bit pricey but it is well worth it to have a nice well made s..." Read more
2 years ago
Google review
Dorene Beck
"Excellent shop. Wide varieties, infants, girls, boys, men and women. Everyhing from flip flops, shirts, shorts, dresses, shorts, hats, swim wear, suntan lotion, jewelry, magnets, signs and knickknacks. Very friendly and helpful staff. Would go back for sure!"
2 years ago
Google review
Andrew Knight
"Nice beach clothing just expensive. But very nice"
2 years ago
Google review
Christi Brooks
"Great selection"
2 years ago
Google review
Shannon Heller
"Can always find a bikini top for tig bitties."
2 years ago
Google review
Lopez Reyes
"They have lots of collections from souvenirs to beach stuff."
2 years ago
Google review
Steven Durtschi
"Very nice staff. Well stocked souvenirs"
2 years ago
Google review
Dawn Putnam
"We had a great time. We brought a friend from up north and she loved it. Food was fantastic."
2 years ago
Google review
Rita Clark
"Definitely a fun place to grab some JAX beach items or souvenirs. You need it … they probably have it. Clean and well organized. Packed with shirts, shoes, hats, jackets, beach toys, Sun care, and so much more. Friendly service!"
2 years ago
Google review
K J
"Good selection of beach related gear and very friendly staff."
2 years ago
Google review
Michele “Skullette” Cornelius
"Cute little gifts hope with many needs for your vacation. From dresses and swimwear to hoodies and shoes, knick knacks and some gorgeous jewelry. Very pleasant atmosphere will definitely visit again."
3 years ago
Google review
Darlene Conner
"A lot of great in-expensive gifts. I found something for all my granddaughters."
3 years ago
Google review
RRJ
"They have some of the best t-shirts here and at great prices! They hold up after washed too! Wish I had bought more and you guys had online ordering"
3 years ago
Google review
Mason Wright. Elevator Trains and more
"I got they’re shirts and hat"
3 years ago
Google review
Sabrina Hester
"I love this store. I shop here every time I visit Jacksonville. Great variety of beachy items."
3 years ago
Google review
Corinne Willett
"Absolutely love this store, only place I buy my swimsuits, Melissa is very helpful finding the right swimsuit."
3 years ago
Google review
Donna Harmon
"We stopped in here on a recent trip to Jacksonville and it’s such a GREAT store! So much to choose from and every singe person working here went out of their way to be helpful and kind. Such a rare find these days & we will be back on our next visit!"
3 years ago
Google review
Tiffany Moultrie
"Friendly staff, well organized store, decent prices."
3 years ago
Google review
Travis Black
"Friendly staff, helped me find what I needed."
3 years ago
Google review
Teresa Davis
"Love this place!! High quality swimwear and the ladies there are so helpful when it comes to finding a suit to fit you. Their honesty is a huge plus on how they tell you what looks good and what doesn’t so I appreciate that so much!! I believe Melissa was my girl and did amazing at finding me all the right fits!! I come to Jax at least once or twice a year a..." Read more
3 years ago
Google review
Bobbie O'Connor
"Cute stuff. Loved all the beach outfits and swimsuit options. Knickknacks and more. I spent like 2 hrs in there just admiring things. Will go back next time I'm in town."
3 years ago
Google review
Jody Winfield
"Very nice sales associates. They have a lot of great souvenirs and a big selection of bathing suits, sun dresses, cover up, shorts and t-shirts. They have sun block too."
3 years ago
Google review
james ventress
"It was cool just needed a beach chair, sales people very friendly they have everything in beach wear laid back comfortable store"
3 years ago
Google review
"Nice store, large selection of graphic tees, staff was super nice to."
2 years ago