Google 
161 reviews
4.8/5 average rating
Adam Farmer
Sabrina Hester
"I love this store. I shop here every time I visit Jacksonville. Great variety of beachy items."
3 years ago
Google review
Corinne Willett
"Absolutely love this store, only place I buy my swimsuits, Melissa is very helpful finding the right swimsuit."
3 years ago
Google review
Harry Ross
"Lots of nice souvenirs"
3 years ago
Google review
Donna Harmon
"We stopped in here on a recent trip to Jacksonville and it’s such a GREAT store! So much to choose from and every singe person working here went out of their way to be helpful and kind. Such a rare find these days & we will be back on our next visit!"
3 years ago
Google review
Tiffany Moultrie
"Friendly staff, well organized store, decent prices."
3 years ago
Google review
Travis Black
"Friendly staff, helped me find what I needed."
3 years ago
Google review
Teresa Davis
"Love this place!! High quality swimwear and the ladies there are so helpful when it comes to finding a suit to fit you. Their honesty is a huge plus on how they tell you what looks good and what doesn’t so I appreciate that so much!! I believe Melissa was my girl and did amazing at finding me all the right fits!! I come to Jax at least once or twice a year a..." Read more
3 years ago
Google review
Bobbie O'Connor
"Cute stuff. Loved all the beach outfits and swimsuit options. Knickknacks and more. I spent like 2 hrs in there just admiring things. Will go back next time I'm in town."
3 years ago
Google review
Jody Winfield
"Very nice sales associates. They have a lot of great souvenirs and a big selection of bathing suits, sun dresses, cover up, shorts and t-shirts. They have sun block too."
3 years ago
Google review
james ventress
"It was cool just needed a beach chair, sales people very friendly they have everything in beach wear laid back comfortable store"
3 years ago
Google review
Lacey Kennedy
"Lots of inventory to choose from, good prices for the beach location and different items than you would find a a big box store. Recommend stopping in and checking it out!"
3 years ago
Google review
Ronald Johnsen
"Excellent choice of merchandise awesome souvenirs and excellent customer service we visit this shop everytime we come to Jacksonville"
3 years ago
Google review
Carl Moore
"Was able to find what I was looking for"
3 years ago
Google review
Ann Mayers
"We are having a wonderful time at thr beach!"
3 years ago
Google review
Susan Harris
"Very Friendly and lots of different shopping items"
3 years ago
Google review
Jerry Perry
"Everything you need for the beach very nice people"
3 years ago
Google review
Shawn Thomas
"Have a lot of things to choose from great store"
4 years ago
Google review
Heather Mahadasu
"Love it!"
4 years ago
Google review
Joeann Francis
"Beautiful ❤️"
4 years ago
Google review
Angela Lawton
"Just bought a new bathing suit after two years. The staff here are so incredibly helpful. Huge thanks to Melissa for being so knowledgeable about the swimsuits, the fit and sizing! Made purchasing a suit enjoyable and I will be back! You have a customer for life!"
4 years ago
Google review
Tracey Martin
"Lots of good stuff and great staff"
4 years ago
Google review
Niel Corbin
"Excellent variety and ok prices."
4 years ago
Google review
Lisa Johnson
"Great place and service"
4 years ago
Google review
Tera Jordan
"Best place for swimwear"
4 years ago
Google review
"Standard beach town swimsuit shop. The prices are a bit high, but the selection is HUGE. They also have a large souvenir selection."
3 years ago