G2 
194 reviews
4.6/5 average rating
User in Financial Services
Administrator in Computer Software
"VWO is an easy to setup tool, that provides a lot of features and fine grained control. — What do you like best? UI is great, with a variety of graphs to compare variations. Documentation is extensive. — What do you dislike? The price range is not flexible for simple use cases. — What problems is the product solving and how is th..." Read more
2 years ago
User in Health, Wellness and Fitness
"VWO able us to test our product constantly. — What do you like best? It's a great tool with a responsive and effective customer service — What do you dislike? Recording abilities could be optimized, missing settings — What problems is the product solving and how is that benefiting you? VWO able us to test our product consta..." Read more
2 years ago
User in Computer Software
"Smart tool with amazing team. — What do you like best? We were considering several tools for our CRO journey and VWO stands out with its approach. They helped us to settle down, answered every question, and provided really personalized support each time we reached out to them. The tool itself is well thought out, the editor is more intuitive and e..." Read more
2 years ago
Alex V
"Great Software & Support. — What do you like best? VWO helps run a variety of tests, amongst my favorite is the heatmapping feature which includes a heat map, click map and scroll map. These features make it easy for my team and I to see where which pages have the most activity and where gusts drop off. — What do you dislike? Although..." Read more
2 years ago
Daiane C
"VWO its the most complete tool for A/B testing. — What do you like best? Can link the hypothesis with the tests, can analyze each goal, and the support team makes all the difference, as I can have fast support from the VWO team. The editor is also very intuitive so it's easy to learn how to use, i't's the most intuitive I've used since I started t..." Read more
2 years ago
Alex V.
"Great Software & Support. — What do you like best about VWO Testing? VWO helps run a variety of tests, amongst my favorite is the heatmapping feature which includes a heat map, click map and scroll map. These features make it easy for my team and I to see where which pages have the most activity and where gusts drop off. — What do you disli..." Read more
2 years ago
Daiane C.
"VWO its the most complete tool for A/B testing. — What do you like best about VWO Testing? Can link the hypothesis with the tests, can analyze each goal, and the support team makes all the difference, as I can have fast support from the VWO team. The editor is also very intuitive so it's easy to learn how to use, i't's the most intuitive I've used..." Read more
2 years ago
User in Computer Software
"Great tool for ab testing. — What do you like best? Easy to create split url ab tests for landing pages — What do you dislike? we still haven't figured out how to create event-based goals — What problems are you solving with the product? What benefits have you realized? I like the reporting dashboard that lets you compare..." Read more
2 years ago
Agency in Consumer Goods
"Positive Experience. — What do you like best? The reporting within the platform is very insightful. It is helpful to break out results between traffic sources, devices, etc — What do you dislike? There is a lack of conversion tracking by product vs overall conversion of goals — What problems are you solving with the product? Wha..." Read more
2 years ago
Shreya B
"VWO is very helpful for our product as we have our major traffic on website. — What do you like best? 1. It is so easy and powerful to use. 2. No code tool and can entertain major changes. 3. Easy integration with GA 4. Customer support is amazing — What do you dislike? 1. Bit on the expensive side. 2. Deal breaker if we want to use o..." Read more
2 years ago
Michel F
"Great tool for companies that want to empower their growth capabilities. — What do you like best? My favorite part is the AB test builder. The ability to switch between navigation mode and edit mode lets your build great AB tests. — What do you dislike? The planning module could do with a small upgrade. I'd like to assign hypotheses to..." Read more
2 years ago
User in Market Research
"VWO is an intuitive platform that offers a wide range of testing options. — What do you like best? I like the editing system best. I have been able to create a variety of tests using detailed editing tools. Test setup has also been a very convenient characteristic of the platform. — What do you dislike? The main thing that I dislike is..." Read more
2 years ago
Rachel P
"Easy to use with awesome support. — What do you like best? I really like the support that VWo provides. As marketers, we are often on multiple platforms and a platform that is always there for you through training, customer service account representative and live chats is a must. I also appreciate the plu-ins to help me capture testing as I go. I..." Read more
2 years ago
Rachel P.
"Easy to use with awesome support. — What do you like best about VWO Testing? I really like the support that VWo provides. As marketers, we are often on multiple platforms and a platform that is always there for you through training, customer service account representative and live chats is a must. I also appreciate the plu-ins to help me capture t..." Read more
2 years ago
User in Information Technology and Services
"A helpful & detailed AB testing tool! — What do you like best? VWO is the A/B Testing tool we have been using for the past 6 months and it has been interesting to see the difference in hypothesis and actual user preference. Their onboarding program and customer service has been excellent. The detailed work is beneficial for insights and testing. A..." Read more
2 years ago
Jeremy A
"VWO helps improve paid conversion rate. — What do you like best? The VWO editor for A/B testing is advanced and easy to use. Tests display quickly and professionally on multiple device types on your live site. The VWO team is also really helpful with support for anything you or your team get stuck with. The reporting features give great insights i..." Read more
2 years ago
Jeremy A.
"VWO helps improve paid conversion rate. — What do you like best about VWO Testing? The VWO editor for A/B testing is advanced and easy to use. Tests display quickly and professionally on multiple device types on your live site. The VWO team is also really helpful with support for anything you or your team get stuck with. The reporting features giv..." Read more
2 years ago
Agency in Marketing and Advertising
"VWO - Good for the price, getting better. — What do you like best? VWO has been the go-to A/B/n testing tool for the agency I work for, balancing budget with usability and utility. Personally, I'm comfortable with the interface, and typically find a way to work around the few shortcomings. I know our dev team particularly enjoys the ability to byp..." Read more
2 years ago
User in Marketing and Advertising
"I don't use it enough to really recommend it, but I see the value that is has for a business. — What do you like best? The A/B tests and the valuable user data including easy implementation — What do you dislike? it is not easy to connect the forms on our website, because they all have a different tag — Recommendations to others..." Read more
2 years ago
Alva H
"The tool is very easy to work in. — What do you like best? The feature of having everything collected at the same place. — What do you dislike? could be easier explained directly in the setup about different commandos — What problems are you solving with the product? What benefits have you realized? hypothesis, testing, an..." Read more
2 years ago
Izabella L
"It's a very complete tool. — What do you like best? AB tests with the heatmaps and the facility to create the AB tests. — What do you dislike? The heatmaps sometimes seem not to work very well. — What problems are you solving with the product? What benefits have you realized? I'm solving a lot of hypotheses into the site a..." Read more
2 years ago
Industry Analyst / Tech Writer in Education Management
"There is no room for guesswork. — What do you like best? The VWO UI is very intuitive, it often ends up teaching us more about experimentation. For example, when you decide to pause an experiment, it tells you how it might affect the results. As it is a consolidated tool, you will find a lot of support material on the internet and you will hardly..." Read more
2 years ago
Andrei Z
"Our VWO Experience. — What do you like best? The flexibility of the software and how fast the support team usually responds and acts on our questions. So far, every request we had has been answered and resolved. — What do you dislike? Sometimes we have issues with the platform that are kinda hard to explain and when I bring them up to..." Read more
2 years ago
User in Retail
"User-friendly A/B testing platform. — What do you like best? As a newcomer to CRO, VWO has been easy to learn and implement from the start. I appreciate the intuitive user interface and the variety of services VWO provides. — What do you dislike? It can be easy to miss out on some features when you first start using VWO, but other than..." Read more
2 years ago
"The most robust and UI friendly testing tool ever. — What do you like best? The fact that capabilities of VWO are endless! I can target my campaigns to whoever and whenever, I can schedule campaigns, I can use visual editor or custom code complex campaigns, I can segment data after the campaign is concluded, the graphs and smart decision maker is..." Read more
2 years ago