G2 
314 reviews
4.6/5 average rating
Verified User in Marketing and Advertising
Sheryl B.
". — What do you like best about VWO Testing?VWO is an excellent A/B testing tool that combines ease of use with powerful features. I enjoy the ability to measure multiple KPIs in a single test as it provides clear insights into performance across metrics. The analytics are detailed and actionable, helping us make data-driven decisions with confid..." Read more
a year ago
Shina H.
". — What do you like best about VWO Testing?Once we integrated VWO into our CRO workflow, the way we approach data-driven decision-making completely transformed. Jo (client success consultant) and her top-tier customer support team have been instrumental in our testing insights and abilities. They've become valued partners in A/B testing and web..." Read more
a year ago
Paul A.
". — What do you like best about VWO Testing?VWO makes it easy to test different designs and processes on a website. You can survey users to understand needs/preferences & challenges before designing a test. This saves time and can take some of the guesswork out of testing. — What do you dislike about VWO Testing?Limited personlisatio..." Read more
a year ago
Verified User in Health, Wellness and Fitness
". — What do you like best about VWO Testing?VWO is very simple software to use. I've been using it for about 3 years and it's suited my needs perfectly. If you're just beginning in Optimisation the basic package is fine and can get you testing, but then as you progress in your optimisation journey there are lots and lots of packages you can upgra..." Read more
a year ago
Sebastian H.
". — What do you like best about VWO Testing?After working with Google Optimize for a couple of years, it's sunset date turned out to be a blessing in disguise, since we're now working with VWO for a couple of years. VWO's visual editor is very easy to use, but the true power lies within the code editor. If you're efficient in HTML/CSS/JS, the op..." Read more
a year ago
Verified User in Online Media
". — What do you like best about VWO Testing?the simple user interface, the AI recommendation, customer service — What do you dislike about VWO Testing?some of the AI recommendation requires more work than expected — What problems is VWO Testing solving and how is that benefiting you?Before we launch a new feature"
a year ago
Marek d.
". — What do you like best about VWO Testing?being able to measure the performance of the improvement and validate them accordingly. — What do you dislike about VWO Testing?The editor gets a bit chaotic pretty quickly and features dont always work as reliable as you hope. — What problems is VWO Testing solving and how is..." Read more
a year ago
Ashley B.
". — What do you like best about VWO Testing?As a first-time user of experimentation platforms, Bipin has helped us get up to speed - quickly responding to our questions, pulling in support where needed, and providing a thorough response with our inquiries- often offering a live demo. The interface was a learning curve, but Bipin helped get us acq..." Read more
a year ago
Brielle C.
". — What do you like best about VWO Testing?VWO provides a user-friendly approach to A/B testing and site insights. Bipin has been a helpful resource as our Customer Success Manager, always available to answer questions and find solutions to our testing needs. He also collaborated with us when we needed assistance with test setup and troubleshoot..." Read more
a year ago
Paul A.
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a year ago
Verified User in Consumer Goods
". — What do you like best about VWO Testing?VWO Testing helped us make data-driven decisions by identifying the most effective placements and features for conversions. We recently tested which batch (Google top quality vs. Trusted) led to higher conversions and optimized newsletter placement for maximum impact. The platform’s A/B testing, intuiti..." Read more
a year ago
Lucas M.
". — What do you like best about VWO Testing?VWO has taken our growth experiments to the next level. The Split URL feature has enabled us to quickly test new user flows, and we’ve also been using it as an alternative to feature toggle products. In addition, their customer support has been exceptional, providing timely and effective assistance when..." Read more
a year ago
Paul A.
". — What do you like best about VWO Testing?VWO makes it easy to test different website elements quickly. From buttons to headlines and forms. Customer support has been excellent. — What do you dislike about VWO Testing?Some complexity around setting up click tracking at times. — What problems is VWO Testing solving and..." Read more
a year ago
Verified User in Marketing and Advertising
". — What do you like best about VWO Testing?The customer service, tool UI, integrations and ease of use — What do you dislike about VWO Testing?There is nothing I dislike about VWO testing — What problems is VWO Testing solving and how is that benefiting you?Easy to setup tests so we can test out hypothesis easily"
a year ago
Verified User in Retail
". — What do you like best about VWO Testing?-User friendly testing tool, no technical experience required -Good support, most of thet times quick responses -Pro active account manager (Monali) and friendly in communication — What do you dislike about VWO Testing?-Hard to find robust solution for flickering effect — What..." Read more
a year ago
Verified User in Marketing and Advertising
". — What do you like best about VWO Testing?I like that it has everything we need. We changed from Google Optimize to VWO and until now, we were able to test anything we figured out. — What do you dislike about VWO Testing?I could use some kind of newsletter about recent tests by other companies, some more inspiration coming from sim..." Read more
a year ago
Verified User in Financial Services
". — What do you like best about VWO Testing?The use of the tool is very intuitive. However, the main tools offer many possibilities to make variations. — What do you dislike about VWO Testing?Knowledge in development and front-end is required to do more robust exercises — What problems is VWO Testing solving and how is t..." Read more
a year ago
Matheus R.
". — What do you like best about VWO Testing?The simplicity fo configuration and how complex we can make an A/B test without much effort — What do you dislike about VWO Testing?The only think I thought would be better using VWO is the G.A. integration, because the data was always having some differeces and we had to make 2 fronts to a..." Read more
a year ago
Tim V.
". — What do you like best about VWO Testing?good visualization of results, dashboard looks good, good support — What do you dislike about VWO Testing?Not the easiest way to set up tests, sometimes its very technical — What problems is VWO Testing solving and how is that benefiting you?better understanding of feature vers..." Read more
a year ago
Roy v.
". — What do you like best about VWO Testing?VWO testing allows me to easily setup AB tests and allows me to get valuable insights in VWO and Google Analytics via its seamless integration. The customer support of VWO is also great, they offer quick feedback and help on any issues regarding AB test setups and configurations — What do..." Read more
a year ago
Verified User in Printing
". — What do you like best about VWO Testing?I am most impressed by the ease of use when setting up and monitoring a test. The reports are also clear and can be easily broken down to a detailed level, e.g. devices or browsers used. The regular discussions with VWO's Customer Success Manager are also very helpful. — What do you dislike..." Read more
a year ago
Anthony S.
". — What do you like best about VWO Testing?VWO offers a good set of features that really make A/B testing simple and effective. The interface is user-friendly, even if you’re not super technical, you can easily set up tests without much hassle. I really like the visual editor because you can change elements on your page without touching any code..." Read more
a year ago
Verified User in Publishing
". — What do you like best about VWO Testing?With VWO, we can set up tests quickly and monitor the results in real time. There are many different options for segmentation and metrics creation. We also like the insights tool because it gives us a good visual insight into user behavior via heatmaps and clickmaps. The support and service is also fast..." Read more
a year ago
Verified User in Computer Software
". — What do you like best about VWO Testing?Their support is very fast and helpful, also the account manager — What do you dislike about VWO Testing?Many features require addon or new plan. — What problems is VWO Testing solving and how is that benefiting you?Splitting traffic based on cohorts"
a year ago
". — What do you like best about VWO Testing?Once the VWO tag is implemented, setting up a test is very straightforward. Once the test is set up, you get reporting and recommendations. It is very useful when testing new messaging on website like headlines, CTA or totally new landing pages and user flow. — What do you dislike about VWO..." Read more
a year ago