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Izabella L
Industry Analyst / Tech Writer in Education Management
"There is no room for guesswork. — What do you like best? The VWO UI is very intuitive, it often ends up teaching us more about experimentation. For example, when you decide to pause an experiment, it tells you how it might affect the results. As it is a consolidated tool, you will find a lot of support material on the internet and you will hardly..." Read more
4 years ago
Nagesh H
"Very good tool with great insights. — What do you like best? A/b testing is the best part about VWO. It has helped us immensely for all our use cases — What do you dislike? Maybe more articles about insights and usage would have helped us better utilize the tool — Recommendations to others considering the product: Best tool..." Read more
4 years ago
User in Retail
"Easy to use, good customer support. — What do you like best? I like the visual editor. It's easy and convenient to use. I also like the split URL test. It's intuitive. On top of these, the insights are helpful (heatmaps). — What do you dislike? Pricey although the functions and features are good. — What problems are you solving w..." Read more
4 years ago
Khaled Kazi B
"Easy to use tool. Their extended service is very thorough and helpful as well. — What do you like best? Easy to use UI, and their team comes up with very good suggestions to test. — What do you dislike? No downsides. I can't really pick apart any faults. — What problems are you solving with the product? What benefits have you re..." Read more
4 years ago
Catherine L
"Straightforward and easy to use for A/B testing. — What do you like best? I really love how easy and intuitive it is to use, especially the A/B testing feature. — What do you dislike? Some of the data takes time to understand and draw conclusions from. — What problems are you solving with the product? What benefits have you real..." Read more
4 years ago
Administrator in Marketing and Advertising
"One-Stop Solution. — What do you like best? I really like the ability to track funnels, set goals AND create A/B and multivariant testing within the same platform. It's easier to follow the customer journey. — What do you dislike? I've been using VWO for 2 weeks and I haven't found any major red flags that would keep me from using any..." Read more
4 years ago
User in Construction
"Great Experience. — What do you like best? VWO seems to have a great service and engineering team. Whenever I come across any issues, their team is easy to get ahold of, also the insight tools are extremely helpful! — What do you dislike? Some of the insights, such as funnels, can be kind of difficult to set up without a development te..." Read more
4 years ago
User in Apparel & Fashion
"Great A/B testing tool & highly recommend managed services contract for small teams. — What do you like best? The platform is robust whilst really easy to use. You can really quickly naviage and create tests without a reliance of dev. Would really recommend the managed servicesc contract too. The team here are great and come up with a range of id..." Read more
4 years ago
Kevin J
"Easy to use, direct results. — What do you like best? VWO is very user-friendly once you learn the basics. We have been able to set up various tests that have driven direct positive impacts to our business, allowing us to collect revenue that would have been left on the table otherwise. — What do you dislike? I think there are further..." Read more
4 years ago
Sam D
"Above and Beyond Support. — What do you like best? The support VWO has given to our team has been amazing! We have had numerous calls and emails with them about what we are trying to achieve with testing and every time we have been met with helpful advice and service. — What do you dislike? The integration with HS and GA is a little d..." Read more
4 years ago
Padraig O
"My favourite CRO platform. — What do you like best? I love the product interface; it's intuitive and straightforward to use. There are so many great features, from testing to insights. I like that you can run multiple types of tests on different URLs or via Javascript. Their analysis framework is also solid, and their customer success and support..." Read more
4 years ago
Aaron W
"Very happy with VWO Testing. — What do you like best? VWO Testing has been a great platform for us to properly do conversion rate optimization as well as A/B testing on our online retail marketplace. The platform has been incredibly easy for us to start using and the team has been great to work with. — What do you dislike? The pricin..." Read more
4 years ago
Kevin J.
"Easy to use, direct results. — What do you like best about VWO Testing? VWO is very user-friendly once you learn the basics. We have been able to set up various tests that have driven direct positive impacts to our business, allowing us to collect revenue that would have been left on the table otherwise. — What do you dislike about VWO Testi..." Read more
4 years ago
Padraig O.
"My favourite CRO platform. — What do you like best about VWO Testing? I love the product interface; it's intuitive and straightforward to use. There are so many great features, from testing to insights. I like that you can run multiple types of tests on different URLs or via Javascript. Their analysis framework is also solid, and their customer su..." Read more
4 years ago
Sadie S
"Robust testing tool. — What do you like best? VWO is very flexible with the changes our team wants to make, letting us have full control with the code editor. Their segmentation is a great tool we use often for QA and personalization. — What do you dislike? The insights visitors are sampled and you must set the percent of visitors at t..." Read more
4 years ago
Mason F
"VWO is a modern testing platform with flexible capabilities and an easy-to-use interface. — What do you like best? VWO offers a very easy-to-use interface and different "modules" that you can add on top of the baseline 'testing' capabilities. Most individuals come to VWO looking for a testing provider which it excels at, but it also offers other..." Read more
4 years ago
Mason F.
"VWO is a modern testing platform with flexible capabilities and an easy-to-use interface. — What do you like best about VWO Testing? VWO offers a very easy-to-use interface and different "modules" that you can add on top of the baseline 'testing' capabilities. Most individuals come to VWO looking for a testing provider which it excels at, but it..." Read more
4 years ago
Administrator in Leisure, Travel & Tourism
"I am very happy with the software from ease of use to complexity of test performance. — What do you like best? The software has functionality for complete understanding of UX but I'm a big fan of the Insights module for creating goals and funnels to inform test hypothesis. — What do you dislike? I would like to be able to create segmen..." Read more
4 years ago
Christoffer K
"Fantastic value for what you get! — What do you like best? Scalability with the reporting sections. — What do you dislike? A little bit of a pre-made limited components library. — What problems are you solving with the product? What benefits have you realized? We went from Optimize to VWO which of course is like Optimize..." Read more
4 years ago
Administrator in Retail
"Great service. — What do you like best? VWO come to the table with great ideas to A/B test on-site and also takes any feedback to ensure the tests meet our needs — What do you dislike? It would be good if more training around the VWO platform was provided so that we can navigate it a little easier without having to contact the team eac..." Read more
4 years ago
Matt P
"Efficient & Effective Testing Tool. — What do you like best? Easy to use A/B testing tool that has helped identify key conversion rate improvements and detriments to improve overall user experience and website performance. — What do you dislike? There are some limitations to the 'do it yourself' component, particularly for triggers and..." Read more
4 years ago
Tree F
"Amazing team and amazing tools. — What do you like best? Everything about VWO makes it pretty easy to manage, which creates an efficient workflow. At their price point, there's literally nothing else I would recommend. To add to this, their support is second to none. — What do you dislike? I wish VWO would create a process that allows..." Read more
4 years ago
Roberto H
"A great Test AB tool. — What do you like best? What I like the most about this tool is the option of trying directly from the tool different test and proceeding with different changes directly from it without depending on the code, just modifying the options on the tool. — What do you dislike? Sometimes when you are doing one split som..." Read more
4 years ago
Administrator in Hospital & Health Care
"The best CRO tool on there (that is reasonably priced). — What do you like best? Easy to use, quick to launch tests, great support. — What do you dislike? Difficulty understanding impact of cook opt-out on test data — What problems are you solving with the product? What benefits have you realized? Perfect way to log all te..." Read more
4 years ago
"It's a very complete tool. — What do you like best? AB tests with the heatmaps and the facility to create the AB tests. — What do you dislike? The heatmaps sometimes seem not to work very well. — What problems are you solving with the product? What benefits have you realized? I'm solving a lot of hypotheses into the site a..." Read more
4 years ago